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Transport Department to sign partnership with alcoholic maker

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10 December 2020

Staff Reporter/PretoriaLIVE

Pretoria – Transport Minister, Fikile Mbalula will further intensify road safety efforts this Friday, 11 December when he signs and announces a ground-breaking partnership with alcoholic beverage producer Distell, Ayanda Allie-Paine, spokesperson to the Minister of Transport said.

Paine said, “the Ministry and Department of Transport together with the beverage company will work together in partnership to combat the carnage on South Africa’s roads as the 2020 festive and holiday period rolls out.”

“Minister Mbalula and senior Distell executives will endorse the partnership as part of the intensified 365-days, “Waya-Waya” national road safety and the “2020 Festive Season Arrive Alive” campaign that the Minister officially launched on 3 December in Polokwane.”

“This intensified campaign will see scores of Road Safety Ambassadors and Campaigners throughout Gauteng’s Central Business Districts and surrounding areas joining the Minister and the beverage company to amplify the message of road safety.”

“The partnership, whose details have been formalised through a Memorandum of Understanding (MoU) to be signed by the Department and Distell, will go beyond the Festive Season, the reopening of the schools, the Easter holidays and into the new financial year”.

Paine added that among the main pillars that will anchor the intensified Road Safety campaign, the Festive Season period for 2020 and into the new financial year are:

  • “No drinking and driving,
  • “Always buckling up,
  • “Promotion of daytime driving,
  • “Vehicle roadworthiness, and
  • “Pedestrian visibility”.

The details of the Department’s road safety partnership with the alcoholic beverage producer will be announced during a media briefing.

Minister Mbalula will be joined during the official partnership signing by political principals and senior government officials from Gauteng and other provinces.

“Distell Southern Africa Managing Director Wim Buhrmann, accompanied by senior executives of the company will also join the Minister during the event”.

Paine said the Minister, the entourage and Road Safety Ambassadors and Campaigners will undertake a, “Road Safety Education and Awareness March” from 97 Katherine St, Sandown to the Sandton Gautrain Station and interact with motorists, passengers and pedestrians at a number of major intersections in and around Sandton, such as:

  • Rivonia Road and Grayston Drive
  • Rivonia Road and Sandton Drive
  • Sandton and Grayston Drive
  • West and Maude Streets
  • Sandton Drive and William Nicol Street
  • Katherine and Grayston Drive”.

Paine added that the Minister will also pay unannounced visits to Driver Licensing and Testing Centres (DLTCs) and Vehicle Testing Stations VTSs) during the event.

PRETORIA LIVE.